Niacinamide
Niacinamide — The Multi-Tasking Vitamin
Also known as Vitamin B3, niacinamide is the ultimate multi-tasker in skincare. It strengthens your skin barrier, reduces redness, minimises pores, controls oil, and helps with fine lines — all without irritation.
What Is Niacinamide?
Niacinamide (also called nicotinamide) is a form of vitamin B3, an essential nutrient your body needs but can't produce. In skincare, it's become a superstar ingredient because it addresses multiple skin concerns simultaneously and works for virtually every skin type.
What Does Niacinamide Do?
Strengthens Skin Barrier
Niacinamide boosts the production of ceramides — the lipids that hold your skin barrier together. A stronger barrier means healthier, more resilient skin that retains moisture better and resists irritation.
Reduces Redness
Anti-inflammatory properties help calm redness and soothe irritated skin. Beneficial for rosacea-prone skin and general sensitivity.
Minimises Pores
Regular use helps keep pores clear and can reduce their visible size over time. One of the few ingredients with genuine evidence for pore minimisation.
Controls Oil
Regulates sebum production without drying skin. Oily and combination skin types particularly benefit.
Fades Hyperpigmentation
Inhibits melanosome transfer (how pigment reaches skin's surface), helping fade dark spots and even out skin tone.
Improves Fine Lines
Supports collagen production and overall skin health, contributing to reduced fine lines over time.
How to Use Niacinamide
Concentration
- Effective range: 2-10%
- Sweet spot: 5% for most people
- Higher concentrations (10%+): May cause irritation in some people — start lower if sensitive
When to Use
Niacinamide is incredibly flexible:
- Morning: Yes — pairs beautifully with SPF
- Evening: Yes — works with retinol routines
- Twice daily: Yes — perfectly safe and often beneficial
Application Order
- Cleanse
- Toner (if using)
- Niacinamide serum
- Other serums (vitamin C, retinol)
- Moisturiser
- SPF (morning)
Or simply use a moisturiser containing niacinamide — many now include it.
Niacinamide + Other Ingredients
Excellent Combinations
- Niacinamide + Hyaluronic Acid — Barrier support + hydration
- Niacinamide + Retinol — Niacinamide helps buffer retinol irritation
- Niacinamide + Salicylic Acid — Great for acne-prone skin
- Niacinamide + Peptides — Complementary anti-aging benefits
- Niacinamide + SPF — Enhanced protection
The Vitamin C Question
Old advice said don't mix niacinamide with vitamin C. This came from a study done at extreme temperatures that aren't relevant to normal use. Modern formulations are stable together, and many products combine them. However, some people experience temporary flushing when using both — if this happens, use them at different times.
Who Should Use Niacinamide?
Almost everyone. Niacinamide is one of the most universally beneficial and well-tolerated ingredients in skincare:
- Oily/combination skin — Oil control, pore minimisation
- Dry skin — Barrier strengthening, moisture retention
- Sensitive skin — Anti-inflammatory, barrier repair
- Acne-prone skin — Sebum regulation, anti-inflammatory
- Aging skin — Fine line reduction, overall skin health
- Hyperpigmentation concerns — Fades dark spots, evens tone
- Rosacea-prone skin — Reduces redness and inflammation
What to Expect
- Week 2-4: Reduced oiliness, calmer skin
- Week 4-8: Smaller-looking pores, improved texture
- Week 8-12: Fading of dark spots, overall improvement in skin quality
Niacinamide FAQs
Can niacinamide cause purging?
No — niacinamide doesn't increase cell turnover, so it shouldn't cause purging. If you experience breakouts, it may be a reaction to the product formula rather than the niacinamide itself.
Can I use niacinamide every day?
Yes, twice a day if you like. It's very well-tolerated.
Is 10% niacinamide better than 5%?
Not necessarily. Research shows 5% is effective, and higher concentrations can sometimes cause irritation without additional benefit. Start at 5% and only go higher if your skin tolerates it well.
Can I use niacinamide if I have dry skin?
Absolutely. Niacinamide strengthens the skin barrier and improves moisture retention, making it excellent for dry skin.
Shop Products with Niacinamide
Many of our anti-wrinkle products include niacinamide alongside other active ingredients. Browse our range to find your perfect match.